Bob MacDonald on Business

Sage Advice on Insurance and Financial Services from the Perennial Maverick

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Entries Tagged as 'Insurance Marketing'

NEEDED: NEW BLOOD IN THE INSURANCE INDUSTRY

July 4th, 2010 · 1 Comment · Business Management, Insurance Marketing

A Simple Transfusion of Creativity Could Pump New Life into a Business Crying for Innovation
The life and annuity insurance industry is stumbling and bumbling along as opportunity passes it by. The industry is devoid of real options, competition, innovation and creativity. This has led to a stagnation of ideas, opportunity and growth. It is as [...]

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Ernst & Young Dumbs-Down to Life Insurance Industry

January 25th, 2010 · 1 Comment · Blog, Business Ethics, Business Management, Financial Services, Insurance Marketing

Earlier this month Ernst & Young, the international accounting and consulting firm, issued a report titled, “US Life Insurance Industry Outlook.” Reading the report causes one to wonder: Are the people of E&Y really that simple-minded (and would go prove my long-held beliefs about consultants) or were they making an effort to get down to [...]

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A Plague on the House of the Health Insurance Industry

January 18th, 2010 · No Comments · Business Ethics, Financial Services, Insurance Marketing

The national debate over the future of health care in this country has – to say the least – been contentious. Emotions on both sides have run high. From “tea parties” to television commercials, those for and against the “reform” of health care have battled as if the right to a healthy life were at [...]

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